The 1 enters into a strategic partnership with Prudential Thailand
with the common vision and goal of helping The 1 members improve better health and well-being

The 1 CENTRAL LIMITED (“The 1”), Southeast Asia’s leading digital lifestyle & loyalty platform with over 17 million members, and Prudential Thailand as part of Prudential Corporation Asia (Prudential), a leading insurer and asset manager with more than 15 million customers across Asia, signed an agreement to co-create the first health & wellness solution with complete end-to-end digital experience that match with each lifestyle and life stage for The 1 members.

The first-ever collaboration between The 1 and Prudential Thailand will set a new benchmark that revolutionises the healthcare experience and bring the future to Thailand’s health & wellness industry. Both partners will provide various expertise and access to the advanced technologies and innovation capabilities including Pulse by Prudential services such as Telemedicine, Health Assessment and Symptom Checker, while using AI (Artificial Intelligence) and machine learning tools together with data science analytics to analyse and offer the seamless integration with The 1 for the best experience to The 1 members.

Mr Robin Spencer, Chief Executive of Prudential Thailand, said, “We are delighted to work with The 1, which shares our aspiration to support and protect families through the use of new digital solutions. This collaboration builds on our launch of Pulse, a highly engaging, holistic app that will help Thai people live longer, healthier lives. Pulse harnesses the power of AI to provide highly personalised health and wellness insights for our users.”

Dr Ton Chirathivat, President – The 1, Central Group said, “We always create and continue bringing innovative and surprising experiences to The 1 members in every angle of life including Health & Wellness especially during the Pandemic situation nowadays. With this strategic partnership, we are truly confident and committed to providing one-of-a-kind health and well-being experiences to another level for our The 1 members”.